This page features panels at SXSW Interactive 2013 that will be presented within the BiT House at the Hilton-Garden Inn.

Additionally - this page includes panels that will take place outside of the BiT House that self-selected BiT as a tag, or have panelists or subject matter that we think is of particular interest to blacks in tech. If you would like to have a panel included on this page, please email the SXSW schedule page url to us at info@wearebit.com.


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Sunday, March 10 • 4:30pm - 6:00pm
#SCANDAL: How Television’s Hottest Show is Fueled by Social Media LIMITED

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Limited Capacity seats available

The #1 Show on ABC and one of the hottest shows on television meets the analytical and multi-talented eyes of an academic, a blogger and a designer. Using Shonda Rhime’s “Scandal” as our point of departure, this panel will be an interdisciplinary discussion, building upon Dr. Goddess’s previous, SxSW solo presentation on “The Bombastic Brilliance of Black Twitter.” 


The panel is excited to be joined by the head of Kerry Washington’s own Social Media Director @Allison Peters who created, “-kw’s krew” and inspired ABC to understand the importance and impact of promoting the show on Twitter. #Gladiators Unite!

We will explore how Black engagement with social media has fueled the success of the show and what it means that, according to the New York Times, “among the group aged 18 to 34, it typically ranks first in its 10p.m. Thursday time slot.” We will take a look at the role bloggers, video bloggers, microbloggers and designers have changed the narrative on a national scale and put the “social” in Social TV.

And since Black design is one of the most underrepresented areas of Blacks in technology, we will re-imagine questions of transmedia ownership and thought leadership for Black techies in the 21st Century, in the entertainment industry and beyond.

avatar for Dr. Goddess

Dr. Goddess

Kimberly C. Ellis, Ph.D., affectionately known as "Dr. Goddess,” and a true Renaissance Woman. She is a writer, an entertainer, an entrepreneur, a scholar (of American and Africana Studies), and an activist. Dr. Goddess engages social media to promote a new age liberation ideology undergirded by revolut... Read More →

avatar for Luvvie Ajayi

Luvvie Ajayi

Writer/Social Media Strategist, Awesomely Luvvie
@Luvvie Ajayi is a writer and social media strategist who’s been blogging for 10 years. AwesomelyLuvvie is her award-winning pop culture and humor blog. Luvvie’s a former columnist for EBONY.com and has contributed her writing to Clutch Magazine and Uptown Magazine. She’s also winner of the Women’s Media Center 2012 Social Media Award... Read More →
avatar for Darren Moten

Darren Moten

@Daren Moten is a Product Designer who believes in the value of a holistic design approach that combines both function and form. He enjoys designing things that make the world a little less painful and more enjoyable.  Originally from Kansas City, Missouri, Darren now resides in Brooklyn... Read More →
avatar for Allison Peters

Allison Peters

Owner, The SoloJetsetter
@Allison Peters is a social media manger and digital strategist who knows that slow and steady wins the race. Building authentic networks of brand stakeholders for personalities and products is her gift. She is in the mind behind the Kerry Washington social media machine, -kw’s krew, which ha... Read More →
avatar for Franchesca Ramsey

Franchesca Ramsey

@Franchesca “Chescaleigh” Ramsey is an actress, comedian and video blogger based out of New York City. With over 100k subscribers on her two YouTube channels, she and her videos have been featured on MTV, The New York Times, Essence.com and The BBC. Her recent viral hit “Sh*t White Girls Say...to Black Girls... Read More →

Sunday March 10, 2013 4:30pm - 6:00pm CDT
BiT House | Colorado Room Hilton Garden Inn, 500 N Interstate 35

Attendees (0)